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Welcome to LTJBSA!

Welcome to LTJBSA!

Connect your business with nearly 400 Lawrence Township families on their hometown field.

 The LTJBSA provides dozens of opportunities for businesses in Mercer County to participate in Lawrence youth sports. Help children make memories and build skills, all while associating your business with trusted brands like Little League® or Babe Ruth League®.


Learn about all of the many opportunities we have for your business to be involved with our Leagues.

Ready to get started?
Fill out this form and reserve your slot today

A note about Team Naming Rights Sponsorships:

  • We form only a certain number of teams each season, based on our annual registration numbers. Registration closes in mid-February. Once we know how many teams will be in the League for that year, we establish the number of teams for the season and begin distributing Naming Rights.
  • We give priority to returning naming sponsors. Once the returning sponsors have been assigned teams, we then reach out to new sponsors in the order in which their application (via our web form) was received.
  • New sponsors that wish to reserve a spot for a Team Name Sponsorship can do so by committing to a Home Run Banner sponsorship for the upcoming season (same price as a Team Naming sponsorship) through the web form. Your spot on the list carries over from year-to-year.
  • When a team naming spot becomes available, the League will notify the sponsor and switch them from a Home Run Banner Sponsor to a Team Name sponsorship. 
 Questions? Email [email protected] and we'll get right back to you. 

🔴Mailing Address

Lawrence Township Junior Baseball & Softball Association
PO Box 6923
Lawrenceville, New Jersey 08648

Please make Sponsor checks payable to LTJBSA.
Please make Donation checks payable to LTJBSA Annual Fund

Federal 501-3(c) Tax ID:  61-1410731

Our offseason priorities include scoreboard repairs, rebuilding batters boxes and pitching mounds, purchasing a sound system for Colavita Field, and replacing torn rain covers for our fields.  We'll also continue to subsidize registrations by approximately 40%, to allow every child access to our programs. Next year, we'll provide free tee ball for 84 children, and full-schedule spring, summer, and fall programs for Little League Softball, Little League Baseball, Babe Ruth League Baseball, and Lawrence Competitive Travel players (see our 2023 priorities here).  

In total, we must raise approximately $15,000 by the start of the season to support next year's programs. That's why we are asking families in our softball and baseball community to help. 

For each new outfield banner sponsorship that a registered family refers to LTJBSA via the Sponsor Sign Up Form linked below, we will provide a coupon worth $25 off Spring 2023 registration for any LTJBSA program. There is no limit to the number of sponsorships and credits one family can receive.

Here's everything you will need to speak with a sponsor:

Terms & Conditions

  • This program is for new sponsors only. Existing sponsors of the LTJBSA (see list here) may not be registered. 
  • Referring families must have an active account at and their player information (school, birthdate, grade, shirt size, etc.) must be current.
  • A sponsoring business may only be registered by one family.  
  • The LTJBSA will credit the first family that refers a business based on the time stamp submitted on the web form.
  • This web document will be updated regularly to include registered sponsors by family, along with date and time stamp.
  • Families will receive a $25 credit for every $500 in sponsorship dollars they sell, once their registered business completes payment for the sponsorship. 
  • Sponsors must complete payment by February 15 in order for a referring family to receive a registration credit credit.
  • Credits can be applied to any 2023 Little League, Babe Ruth League, or Competitive Travel Program. Credits will expire September 30, 2023. 
  • Families will receive either a discount code or a credit to their account within 14 days of their registered business completing payment.
  • Any disputes will be resolved by the President of the LTJBSA, who has final determination over all matters.

Sponsor Drive 2023 will remain open through February 12, 2023.

Artwork Specifications

Preferred File Formats 

  • EPS (Encapsulated Post Script)
  • AI (Adobe Illustrator)
  • PDF (Adobe PDF)
  • PSD (Adobe Photoshop)
  • SVG (Scalable Vector Graphic).

We also accept JPG, TIFF, or PNG raster (pixel-based) files with a minimum resolution of 5000x3750 pixels. If the resolution is smaller, your image becomes blurry when printed at banner size. 

Important Notes

  • Use the RGB color space for your file.
  • No bleeds are necessary.
  • Set up graphic size for banners in a 4x3 ratio.
  • To prevent text or images from falling on the hemline or interrupted by a grommet, keep them at least 2" away from edge.  
  • Convert all text to outlines on vector files.


Lawrence Township Junior Baseball & Softball Association
100 Eggert Crossing Road, PO Box 6923
Lawrenceville, New Jersey 08648

Email: [email protected]

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